Tata Nano

Singapore Informatics & Business Management Education Ltd. [pic] marketing The gentlemans gentlemans Cheapest Car Tata Nano medical prognosis represent: LE TRAN DANG NGOC NCC Candidate Number: Examination Cycle: frame 2010 TABBLE OF CONTENTS component part 1: economy determine STRATEGY OF TATA NANO3 Introduction4 The determine system and why it is chosen4 Positives of prudence system6 Negatives of economy dodging7 SECTION 2: PRICING STRATEGY OF THE NANO IN atomic number 638 Introduction9 Why Tata should choose the acumen strategy9 Advantages of penetration strategy10 The pricing strategy matrix12 Where Tata should use this strategy in Europe13 SECTION 3: DRAWBACKS AND REPERCUSSIONS OF CHARGING LOW damage15 SECTION 4: THE LAUNCH OF TATA NANO IN atomic number 63 AND THE USA18 grocery analys is19 Product analysis23 Conclusion24 How Tata should modify the Nano25 REFERENCES26 SECTION 1: ECONOMY PRICING STRATEGY OF TATA NANO Introduction: Tata radical is the largest private embodied group in India and has been recognized as one of the about respected companies in the world. With a string of company grades spanning each conceivable market, Tatas motor division has become a reputable leader in commercial message vehicles segment. In January 2008, Tata Motors unveiled its Peoples Car, the urban sporty mover - Tata Nano, which India and the world go been looking forward to. The Nano brings the comfort and safety of a machine within the reach of thousands of families, because it is a super-low cost introduction to a class of Indian consumers who cannot afford a railcar for 5,000 U.S dollars the last-place price at that time. Thus, it is called the one lakh car which averages 100,000 rupees or approximately £1,500. The car is expected to boost the Indian...If you deficiency to run lo! w a full essay, order it on our website: BestEssayCheap.com

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